Lithic Data
Digital Marketing Strategy + Experience
Howdy, fellow marketer –
Have you noticed most technology problems have nothing to do with the technology?
You’ve probably agonized over picking the “right” software for the job. Or you spent a year on a big website build only to find out your customers can’t find anything. Or you keep pumping budget into your media spend but can’t show the resulting sales.
In all of these situations and others like them I’ve found organizational, usability, and process problems masked as technology problems. What worked to get you to where you are might not be the best approach to get you to where you are going next. An outside perspective, focused on technology and user experience trends, may be the guidance you need to get unstuck.
I’ve spent the last 15 years making technology look easy so that my clients are forced to focus on their customers’ needs. Here’s a few of the companies that have received some customer experience shakubuku:
Wouldn’t it be great to have a strategic partner that helps you:
- craft your goals and then aligns strategies and tactics to reach them?
- sort your team structure to match their abilities to your vision?
- wrangle your technology partners when they start jargon-slinging?
- make the most of a middling technology decision through great execution?
- turn your piles of “reporting” into a few key decision points that need action?
- view your world through the eyes of your customer?
Yes, yes it would really be great to have that partner.
It seems like you’re tired of the navel-gazing and the endless meetings talking about doing the work. You’re ready to spend more of your time actually doing the work. Give me a call. I want to know what your success sounds like.
I have limited availability over the next six months. I’m giving priority to clients who have a similar outlook on customer experience and getting-things-done attitude.
You can reach me at 802.387.0310. Let’s do some great work together.
– Steve Connor